To accommodate the growth of Nipro Medical EMEA (NME) we are looking for a Marketing Director who is passionate, agile, and detail-oriented to join us in our Sales and Marketing team, based in our Nipro Medical EMEA HQ in Mechelen in Belgium.
About the role
You will be working in a team that oversees a diverse portfolio of more than €400 million, developing innovative strategies to penetrate, grow, and outperform in the competitive EMEA market.
What You’ll Do:
Strategic Leadership & Growth Planning (30%)
- Formulate a comprehensive, data-driven marketing strategy aligned with long-term business objectives.
- Amplify the marketing voice in cross-departmental meetings, ensuring unified strategic execution.
- Identify new market opportunities and trends to enable growth in the EMEA territory.
- Lead a team of 5 direct reports and 9 indirect reports.
Portfolio Management (20%)
- Manage and optimize the portfolio of different business units, ensuring robust market positioning and profitability.
- Implement advanced segmentation and pricing strategies to maximize contribution across product lines.
Collaborative Category Growth (20%)
- Work closely with category directors/managers and other stakeholders to synchronize strategic initiatives.
Stakeholder Communication & Reporting (15%)
- Develop and present clear, compelling performance reports and ROI analyses to senior leadership.
- Prepare, oversee and monitor multi year plans for each category per region as well for the factories and develop the necessary actions and KPI’s against the execution of it.
Market Intelligence & Competitive Analysis (10%)
- Continuously gather and analyze market data, customer insights, and competitor activities.
Integrated Campaign Management (5%)
- Oversee the deployment of product marketing campaigns, focusing on building brand awareness and driving revenue.
What You’ll Need:
- Master’s degree in Marketing, Business Administration, Life Sciences, or a related field.
- MBA or equivalent advanced degree is an asset.
- Minimum of 10 years of progressive marketing experience within the medical devices industry.
- Demonstrable experience managing high-value portfolios and driving sustained growth across multiple markets in the EMEA region.
- Proven record of strategic transformation and collaborative leadership with category or product teams.
- Deep understanding of the medical devices landscape, including current regulatory environments and compliance considerations across EMEA.
- Familiarity with digital transformation and leveraging technology for innovative marketing solutions.
Why You Should Apply:
- You will be part of a dynamic and strategic team that values innovation and results.
- Opportunity to lead and influence a diverse portfolio in a competitive market.
- Work closely with senior leadership (CEO, CFO, VP's,...) and key stakeholders to drive strategic initiatives.
- Be at the forefront of the digital revolution in the medical devices industry.
- You will work in the HQ of a growing company, amongst 30+ different nationalities
Ready to make a difference? Apply now and join us in shaping the future of medical devices in the EMEA region!